If you’re still lining up putts with a plain side stamp or scribbling your own line on your golf ball, then Titleist have the upgrade that might just level up your putting.
Lining up putts can be a challenge for even the best of golfers. I for one will take every bit of assistance I can take on the greens.
Therefore, it was interesting to learn that Titleist has expanded its AIM alignment technology beyond the Pro V1 family and into AVX, Tour Soft, Velocity and TruFeel offerings for 2026. In doing so they have brought tour-inspired visuals to more affordable options.
And with testing suggesting it helps to deliver up to 35% greater accuracy, this isn’t just about looks. It could be the simplest way to start holing more putts.
Here’s how a small change to your equipment set-up can help you to become more effective on the greens…
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How it works
The concept is a simple one. Titleist believes clearer visuals leads to a more consistent aim.
The brands has worked with both elite players and everyday golfers, studying how they align putts and what visual cues they trust most.
They found around 65% of Titleist players on tour already use alignment markings of some kind.
The early AIM designs were inspired by the most commonly used alignment aids, which was a long, straight line on down the side of the ball.
