Skip to content
    • Tour Homepage
    • PGA Tour
    • LIV Golf
    • DP World Tour
    • LPGA
    • LET
    • The Masters
    • The Open
    • The Players
    • US Open
    • PGA Championship
    • Ryder Cup
    • Solheim Cup
    • WITB
    • Betting
    • News
    • Features
    • Equipment Homepage
    • Reviews
    • Drivers
    • Fairway Woods
    • Hybrids
    • Irons
    • Wedges
    • Putters
    • Golf Balls
    • DMDs
    • Apparel
    • Shoes
    • Trolleys
    • Features
    • News
  • Buying Advice
    • Rules
    • WHS
    • Features
    • News
    • Instruction Homepage
    • Driving Tips
    • Long Game
    • Iron Play
    • Short Game
    • Putting
    • Learn from the pros
    • Course Management
    • Fitness
    • Mental Game
    • Nutrition
  • Giveaways
    • Top 100 Rankings
    • Travel
    • Top 100s Tour
    • Society Guide
    • NCG Golf Podcast
    • NCG Top 100s Podcast
    • Your Golf Podcast by NCG
  • Magazine
    • Why walking is how golf is meant to be played
    • Why walking is the only way to truly appreciate a golf course
National Club GolferNational Club Golfer Logo
  • TourHas submenu items

    Tour Homepage

    • PGA Tour
    • LIV Golf
    • DP World Tour
    • LPGA
    • LET
    • The Masters
    • The Open
    • The Players
    • US Open
    • PGA Championship
    • Ryder Cup
    • Solheim Cup
    • WITB
    • Betting
    • News
    • Features
  • EquipmentHas submenu items

    Equipment Homepage

    • Reviews
    • Drivers
    • Fairway Woods
    • Hybrids
    • Irons
    • Wedges
    • Putters
    • Golf Balls
    • DMDs
    • Apparel
    • Shoes
    • Trolleys
    • Features
    • News
  • Buying Advice
  • ClubHas submenu items
    • Rules
    • WHS
    • Features
    • News
  • InstructionHas submenu items

    Instruction Homepage

    • Driving Tips
    • Long Game
    • Iron Play
    • Short Game
    • Putting
    • Learn from the pros
    • Course Management
    • Fitness
    • Mental Game
    • Nutrition
  • Giveaways
  • CoursesHas submenu items
    • Top 100 Rankings
    • Travel
    • Top 100s Tour
    • Society Guide
  • PodcastsHas submenu items
    • NCG Golf Podcast
    • NCG Top 100s Podcast
    • Your Golf Podcast by NCG
  • Magazine
  • The Joy of WalkingHas submenu items
    • Why walking is how golf is meant to be played
    • Why walking is the only way to truly appreciate a golf course

Sign up here for our newsletter and you'll never slice a drive again. Promise.

Newsletter sign up

This field is for validation purposes and should be left unchanged.
National Club Golfer Logo

© 2026 National Club Golfer | 2 Arena Park, Tam Lane, LS17 9BF

  • About
  • Advertise
  • Contact
  • Editorial Policy
  • Meet the NCG Team
  • Privacy
  • Terms & Conditions
Country: gb Page generated at: Saturday, 6 June 2026 at 11:54:02 British Summer Time
golf-tips
Mental game
The power of unconscious triggers

published: Dec 5, 2019

|

updated: Jul 11, 2023

The power of unconscious triggers

Karl Morris

FacebookXInstagramYouTubePodcast0 comments

Winter is a great time to banish the demons of an unconscious mind on the golf course, explains our resident mind coach

golf courses reopen

We like to think we are all fully in charge of what we do, that we make decisions based on logic and rational thinking and that other people don’t have too much influence on us. Perhaps we need to think again.

I had a wonderful conversation recently on my podcast ‘The Brain Booster’ with a gentleman called Joel Weinberger who has written a book titled very simply, ‘The Unconscious’.

It was clear from speaking with Dr Weinberger that so much of our daily lives are run on auto pilot with our unconscious minds being constantly ‘primed’ to behave in certain ways. He went on to cite many social psychological experiments that have been done over the years but one in particular was fascinating.

A group of students were given a series of sentences they had to unscramble. What they didn’t know was that these sentences contained words suggesting the effects of ageing. Words like ‘deterioration’, ‘slower’, ‘posture’ and the like.

They rearranged the sentences to make sense using these words and thought that was it. But the experiment had actually just begun.

The students were then filmed walking out of the building and the results were dramatic. They walked slower, their posture dropped, they looked down at the ground – they looked and behaved like an older version of themselves.

What the experiment highlighted was how the words relating to getting older had subconsciously ‘primed’ the students to behave in a certain way for a short period of time.

Our environment and the people we interact with are constantly having an effect at the unconscious level. This phenomenon runs an awful lot more of our lives than we could possibly imagine.

So how does this relate to your golf? Well, potentially in an enormous way.

Think about the course you play most regularly. On some holes you’ll step onto the tee and feel great. Others you just know it’s not going to feel right. This is the environment triggering a response based on past events, a lot of which probably has to do with your natural ball flight.

Advertisement

Go through your course hole-by-hole and ask yourself the question: ‘How does this hole make me feel?’

It’s a very interesting experiment and you’ll notice some distinct patterns and habits based on your unconscious reactions. You can probably bet a decent amount of money that many golfers from many clubs will consistently have their score ruined by a few particular holes on a regular basis.

We can either ignore this and keep hitting balls on the range and hope these feelings go away when we step on those tees (they won’t) or we can do something about it.

The winter time is the perfect opportunity to get out and banish some of those demons when it’s a little quieter. See what you can do to change those automatic unconscious reactions to a specific environmental trigger. Go to those holes and explore what the feelings of discomfort are telling you.

What is it about the shape of the hole that creates the feeling? What could you do differently? How could you look at it with fresh eyes? Could you use a totally different strategy?

It’s something virtually no golfers do. We keep letting the environment trigger our behaviour just as the words regarding ageing triggered the students.

Be one of the few that does something about it and be ready to feel different when you play next year. We ignore the effects of our unconscious mind in so many areas of our lives yet, when we understand a little more about how it works, we can move in different and more productive directions.

The Lost Art series of books, by Karl Morris and Gary Nicol, is available from the Lost Art of Golf website.

Advertisement

Comments (0)

Leave a Comment

No comments yet. Be the first to comment!

What's Popular

foursomes Golfers at a green | Source: Adobe Stock

What does ‘equity’ mean in the World Handicap System?

By Steve Carroll | May 21, 2026

Read full article What does ‘equity’ mean in the World Handicap System?
golfers private jets

Which golfers own private jets and how much do they cost?

By Matt Coles | Oct 16, 2025

Read full article Which golfers own private jets and how much do they cost?

Best Budget Irons 2026

By | Mar 5, 2026

Read full article Best Budget Irons 2026
Major champion Aaron Rai | Source: Getty Images

Who is PGA Champion Aaron Rai?

By Matt Coles | Jul 1, 2024

Read full article Who is PGA Champion Aaron Rai?
ST ANDREWS, SCOTLAND - JULY 17: Cameron Smith of Australia celebrates after putting on the 18th green during Day Four of The 150th Open at St Andrews Old Course on July 17, 2022 in St Andrews, Scotland. (Photo by Charlie Crowhurst/R&A/R&A via Getty Images)

At £190, has The Open Championship crossed the line and become too expensive?

By Matt Chivers | Jun 4, 2026

Read full article At £190, has The Open Championship crossed the line and become too expensive?
Three golfers on the tee | Source: Adobe Stock

WHS allows you to play from different tees in competitions – so why do some golf clubs still ignore this?

By Max Mcvittie | May 28, 2026

Read full article WHS allows you to play from different tees in competitions – so why do some golf clubs still ignore this?

Best Golf Balls for Seniors 2026: Distance and feel for those with slower swing speeds

By Max Mcvittie | May 22, 2026

Read full article Best Golf Balls for Seniors 2026: Distance and feel for those with slower swing speeds
richest golfers of all time

Who are the richest golfers of all time?

By Matt Chivers | Oct 1, 2025

Read full article Who are the richest golfers of all time?
Bryson DeChambeau at LIV Golf Korea | Source: LIV Golf

Show me the money! How much has each LIV player made since signing up?

By Matt Chivers | Jun 3, 2026

Read full article Show me the money! How much has each LIV player made since signing up?
MGP Nutrition giveaway | Source: MGP Nutrition and NCG

Golf Giveaways! Win a MGP Fuel to Max bundle

By Paul Miller | May 13, 2026

Read full article Golf Giveaways! Win a MGP Fuel to Max bundle
Dustin Johnson. Peter Uihlein and Branden Grace | Source: LIV Golf

How much has each LIV golfer made compared to their PGA Tour earnings?

By Matt Chivers | Jun 3, 2026

Read full article How much has each LIV golfer made compared to their PGA Tour earnings?
Garrick Higgo looks over a putt at the PGA Championship | Source: Getty Images

Garrick Higgo’s PGA Championship penalty is a warning for every club golfer

By Steve Carroll | May 14, 2026

Read full article Garrick Higgo’s PGA Championship penalty is a warning for every club golfer