Ludvig Åberg is know for being one of the calmest players on tour, so who wouldn’t want to copy his style?
Åberg’s rise at Augusta has been swift. A runner-up finish on debut in 2024, followed by another run towards the top end of the leaderboard 12 months later, has established the Swede as a serious force around Augusta.
Recent results also point in that direction – T3 in the Arnold Palmer Invitational and T5 in The Players Championship.
Described as a ‘cool cucumber’ by European Ryder Cup Captain Luke Donald, the Swede’s calm, composed demeanour under intense pressure makes him one of golf’s most exciting prospects. It also puts him in the frame to be a possible future major champion.
He is also one of the most stylish players on the course. A brand ambassador for since 2023, he is frequently seen off-course sporting apparel from the retro-inspired adidas Golf Originals collection with its cool 70’s and 80’s styling and iconic Trefoil branding.
