TaylorMade are back with brand new players' irons for 2023. So what's new? Hannah Holden has everything you need to know
TaylorMade are back with the latest changes to their hugely successful P700 series. The update sees new TaylorMade P770, P7MC and P7MB’s join last year’s new and improved P790 irons.
Across the range, three main concepts influenced the designs. Feel, craftsmanship and performance. So what’s new?
TaylorMade P700 Series
The TaylorMade P700 iron series encapsulates all of the brand’s better player irons. From your favourite tour players’ blades to the P790, which are more gameable for the average club golfer, there is a wide range of options for golfers of all ability levels.
The TaylorMade P770 irons are the most forgiving option in this latest P700 Series release and sit one down from the brand’s super successful P790 model.
The P770 is all about having the visual of a compact tour players club with hidden technology for powerful performance.
Compared to the P790, these have a more compact tour-proven shape, a thinner topline, less offset and a shorter blade length. All this sounds right up my street.
The P770 has a forged L-Face but does have a hollow body construction. This combination delivers more distance and forgiveness without lacking in the feel department.
New for this 2023 version is FLTD CG technology, a strategic design feature that positions the centre of gravity lowest in the long irons while moving it progressively higher as you move down the set. This has been done by redesigning the tungsten weighting in the long to mid irons. This is important as it makes the longer irons easier to launch while ensuring you hit the optimal spin and launch window with your middle irons.
As we have seen in previous models the club head features SpeedFoam Air which sits inside the forged hollowed body and dampens sounds and vibrations to give you that players iron feel.
The 4140 steel face is the thinnest P770 face TaylorMade has produced. Combined with the Thru-Slot speed technology, you can expect more distance, especially on strikes low in the face.
- RELATED: TaylorMade P770 irons review
If you want precision with a hint of forgiveness, the P7MCs are up to the task. These still have a shaping that suits the eye of the more discerning golfer. It has minimal offset and has a narrow sole and top line but does have some perimeter weighting to boost performance.
Like the P7 MBs these are forged using TaylorMade’s Compact Grain Forging process. This involves 2,000 tonnes of pressure shaping the irons. This additional force helps produce a tighter grain structure which improves feel and strength.
The face of this iron is machine milled to ensure precision and quality in every set. The P7MC’s features TaylorMade’s most aggressive score line geometry for exacting shot making.
- RELATED: TaylorMade P7MC irons review
TaylorMade’s most traditional muscle back iron offering is exceptionally popular on tour. So what was there to change?
With these clubs, it was all about working on the small details as a result of direct testing and feedback from Rory McIlroy and Collin Morikawa. How could TaylorMade keep the high level or feel and feedback but still improve performance?
The blade length of the club head has been reduced to give a more compact look behind the golf ball.
The sole is one millimetre narrower than the previous model, which may seem insignificant, but is a big change in the world of equipment.
This has led to more bounce being added to the leading edge, creating a different hitting sensation through the turf.
We also see progressive offset throughout the set to help players control shot shape and trajectory.
These irons have been designed, so creating different combo options across each model type is easy. It is great that TaylorMade has really easy loft charts to help with this but also that the pricing is per club across the range so there is no financial impact of combo setting to put people off getting the set that is most optimal for them.
TaylorMade P700 Series: The Details
Available: January 20, 2023 (Pre-order from December 6, 2022)
Stock shafts: KBS Tour Steel shafts (X130g, S 120g)
Grips: Golf Pride Z-Grip 360 Grey/Black
You’ve probably spent a small fortune to get the set up that’s right for your game, so don’t forget to get specialist insurance from Golf Care to protect your clubs from theft, loss, and accidental damage. Plus, they even cover GPS watches, trolleys, and other golf equipment. With 30% off annual insurance starting from just £26.59, and a free golf gift bundle worth up to £365 including 12 free Srixon balls, it’s a no brainer. CLICK HERE TO SIGN UP.