Callaway are in the midst of a strong run in terms of fairway woods. The brand currently the number one in market and on the various professional tours around the world for fairway woods. Callaway believe that their new Elyte fairways and hybrids ranges are even better.
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In trying to elevate their product even further, they have focused on two areas where golfers struggle with their metalwoods the most. They have looked to improve the performance of low misses off the face of the club as well as being able to make solid contact in general.
Let’s take a look at how they have went about improving these key performance areas, as well as the other technological advancements in both the fairway woods and the hybrids.
Callaway Elyte Fairways and Hybrids: The Technology
The first technology development Callaway have introduced to help improve low-centre strikes is an all-new tungsten speed wave. This is featured on the 3-7 wood and is a 35g weight that promotes fast ball speeds through positioning mass low and forward.
