Equipment news: TaylorMade ‘Loft up’ money-back guarantee
The promotion, which is being run together with participating authorised TaylorMade Golf retailers, enables golfers to purchase a new TaylorMade SLDR or JetSpeed Driver, with the reassurance that if the loft is either too high or too low for them or they haven’t gained distance, then they can return the driver for their money back or exchange it for the correct loft.
Designed to help a player hit longer, straighter drives by promoting a high launch angle, lower spin-rate and faster ball speed, TaylorMade is challenging golfers to ‘Loft Up’ throughout its family of metal woods, SLDR and JetSpeed.
TaylorMade’s new centre of gravity (CG) location in the metalwoods is low-and-forward, a monumental shift in metal wood thinking.
Moving the CG forward promotes faster ball speed and lower spin, resulting in the need for golfer’s to ‘Loft Up’ to gain distance.
We are simply guaranteeing this or return the driver to the point of purchase to receive your money back “Going into the new 2014 season we feel that is it incredibly important that golfers fully appreciate the benefits of our low/forward CG designed drivers,” said Jason Howarth, TaylorMade Brand Director – Europe.
“More and more golfers are achieving more distance by purchasing a new JetSpeed or SLDR Driver with more ‘Loft’ than they have previously played; we are simply guaranteeing this or return the driver to the point of purchase to receive your money back. 2014 is the year of Loft.”
Golfers will have 30 days, from the date of purchase of either their SLDR or JetSpeed Driver to test their results. The scheme will run until 30th April 2014. Terms and conditions apply.
TaylorMade SLDR and Jet Speed Drivers
James Savage
Former equipment editor of NCG. Inconsistent ball-striker and tea-maker.