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Equipment news: Bridgestone expand ball fitting team

Equipment news: Bridgestone Golf’s new B-Series ball range

Bridgestone Golf has put a drop of water at the core of its new range of B-Series golf balls designed to match the varying swing speeds of average club golfers and elite Tour professionals.
 

Hydro Core Technology produces 30% more graduation in the formulation around the inner and outer areas of the core – producing a softer centre, but a firmer outer region. 

The result is less spin off the driver face for greater distance and accuracy, allied to a golfer’s swing speed and ability to compress the ball’s seamless cover.

When Kuch and I began hitting these balls during Presidents Cup practice rounds we noticed immediately how hot they were off the driver PGA Tour stars Brandt Snedeker and Matt Kuchar have been impressed with the developments.    

When Kuch and I began hitting these balls during Presidents Cup practice rounds we noticed immediately how hot they were off the driver,” said Snedeker, who now plays the new TOUR B-330 ball, while Kuchar favours the TOUR B-330-S model. 

“Needless to say, we are very excited about having these balls in play on Tour in 2014,” he added.

 

Players with swing speeds of more than 105 mph can choose between the extra distance capabilities of the TOUR B330 ball – with a 6% softer cover than the previous model – or the TOUR 330-S model. 

Both are 4-piece urethane covered balls and rely on Bridgestone’s acclaimed Dual Dimple Technology for penetrative flight.

 

To complete the new B-Series range, the majority of golfers who swing the driver at less than 105 mph can also opt for theB330-RX or B330-RXS balls with 3-piece urethane cover construction. 

The B330-RX ball is designed for players seeking more distance off the tee, while the B330-RXS offers more greenside spin.

Corey Consuegra, Bridgestone’s director of golf ball marketing, said: “Now by matching design innovation with feedback from our 250,000 ball fittings across the world, we believe our latest range delivers something special for golfers looking to move their game to another level.” 

The new range is available from February 1, 2014 with an RRP of £47.99 per dozen.

James Savage

Former equipment editor of NCG. Inconsistent ball-striker and tea-maker.

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