fbpx
West Midlands: Studio brings new life to 100-year-old club

West Midlands: Studio brings new life to 100-year-old club

Improvements at Alton have helped to stave off fear of closure.
 

Members at Alton know that five years ago, their club was on the brink of administration.

After 100 years of golf being played on the site, the club was in real danger of closing.

However, the club rallied and at an extraordinary general meeting recently, members voted to build a state of the art golf studio, which will be operated by Golf Principles.

Alton president Roger Chapman said: “This move will enable Golf Principles clients to enjoy our historic golf club when they visit, while vastly improving the facilities for golfers, regardless of age or ability.

“This will provide our club with resources and a platform to offer the community help to enjoy the game that we all love, plus attract new players and members to the club.”

The studio is expected to be complete by the summer and it is hoped the club will become a destination for customers from all over Europe.

‘This will vastly improve facilities for golfers’
Under the watchful eye of PGA professional Ben Cummings, there are also plans to establish a world class short range coaching environment with a covered area and floor instruction.

Golf Principles have more than 20 years’ experience and offer custom-fitting golf clubs.

Founder Jason MacNiven said: “We are extremely pleased with the decision of the members. We have had opportunities to move our business to other clubs before, but it has never felt right. At Alton we feel we can be part of the local community, getting more people to enjoy golf with a state of the art studio.”

For more golf news, discussion and videos follow @NCGmagazine on Twitter, like us on Facebook, subscribe to our YouTube video channel, and sign up to our newsletter

Latest Posts

dp world tour 2024 schedule

DP World Tour

DP World Tour 2024 schedule and results

Read full article - DP World Tour 2024 schedule and results
liv golf schedule 2024

LIV Golf

LIV Golf schedule 2024: Every date, venue and result

Read full article - LIV Golf schedule 2024: Every date, venue and result
players championship field 2024

News

Players Championship field: Who is playing at TPC Sawgrass?

Read full article - Players Championship field: Who is playing at TPC Sawgrass?
LIV Golf

LIV Golf

How far have the LIV golfers fallen in the world rankings?

Read full article - How far have the LIV golfers fallen in the world rankings?
pga championship field

News

World Golf Rankings 2024: Who’s in the top 10?

Read full article - World Golf Rankings 2024: Who’s in the top 10?
LIV Golf

LIV Golf

Show me the money! How much has each LIV player made since signing up?

Read full article - Show me the money! How much has each LIV player made since signing up?
rory mcilroy talor gooch

News

Rory McIlroy’s advice for Talor Gooch: Be more like Joaquin Niemann!

Read full article - Rory McIlroy’s advice for Talor Gooch: Be more like Joaquin Niemann!
viktor hovland prize money

News

Soulless, comical and sad: Viktor Hovland has a bleak outlook on golf

Read full article - Soulless, comical and sad: Viktor Hovland has a bleak outlook on golf
talor gooch

LIV Golf

‘It’s noteworthy’: Talor Gooch defends controversial Rory McIlroy asterisk claim

Read full article - ‘It’s noteworthy’: Talor Gooch defends controversial Rory McIlroy asterisk claim